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Limitations: You’ll need to run an ad campaign to see exact search volumesĮnter a keyword or group of keywords into the tool, and Google Keyword Planner will return all sorts of helpful stats to guide your keyword strategy: monthly search volume, competition, and even suggested terms you might not have considered.Īlternatives: Bing Keyword Planner 8.

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The free version of Ahrefs’ Backlink Checker shows the top 100 backlinks to any website or URL, along with the total number of backlinks and referring domains (links from unique sites), Domain Rating (DR), and URL Rating (UR) where applicable.Ī great way to use this tool is to paste your competitor’s website and find potential link building opportunities.Īlternatives: Moz Link Explorer 7. Limitations: Free for the top 100 backlinks If ranking in search engines like Bing and Yandex are important to you, then take note that they have their own “search console” too.Īlternatives: Bing Webmaster Tools, Yandex Webmaster Tools 6. You can use it to check and fix technical issues on your website, see important SEO data like clicks, impressions and average ranking position, submit sitemaps and more. Google Search Console gives you a taste of what the most used search engine thinks of your website. Limitations: Only shows a handful of technical SEO issues, the top 1,000 backlinks and top 1,000 organic keywords Google Search ConsoleĬonstant website analysis, alerts, and error reports You’ll have to pair it with a tool like Keyword Hero to uncover what’s behind “(not provided).”Īlternatives: Matomo, Open Web Analytics, and Clicky 5. However, Google Analytics has since stopped showing which keywords are sending you those traffic. While it’s not purely for SEO, it’s still a helpful tool to track if you’re getting traffic from organic search. Quite possibly the most powerful free analytics tool available, Google Analytics tracks pretty much every bit of traffic you can imagine on your website-where it comes from, which page is receiving it and so on. Limitations: No limitations for its usage, but queries that are sending you organic traffic are hidden

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Hundreds of keyword ideas based on a single keywordĮnter any relevant keyword, and Answer the Public will provide a huge list of long-tail keyword opportunities, plus common questions asked.Īlternatives: KeywordTool.io, UberSuggest, Keyword Sheeter, Keyword Generator 4. This tool also allows you to see your site’s organic keyword rankings as well as who’s linking to you.Īlternatives: Screaming Frog (audit), Beam Us Up (audit) 3.

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The tool also gives suggestions on how to fix them.Īfter running an audit, it also suggests areas where you can improve your internal linking, which is helpful in boosting your rankings in search engines. Sign up for Ahrefs Webmaster Tools, verify your website and you’ll be able to audit your website for over 100+ technical SEO issues. Limitations: 5,000 crawl credits per project per month It tells you exactly how fast it takes to load the site according to different metrics, and also suggests areas for improvements.Īlternatives: Pingdom, WebPageTest, and GTMetrix 2.

It then grades your site’s performance on a score from 0 - 100. Google PageSpeed InsightsĬheck the speed and usability of your site on multiple devicesĮnter a URL and this tool will test the loading time and performance for that URL on desktop and mobile. I hope you find one or two (or twenty) you can put to good use, today. These tools are fast, free, and easy-to-use.

I’ve collected a big sampling of the best free SEO tools on the market-tools with a wide variety of uses and covering a number of common needs. How can you work smarter and faster with SEO? It’s amazing the difference a good tool can make – and the extra time it takes to get work done without a helpful tool.įast-forward to online marketing.

Whenever I dream up a home improvement project for my place, I end up working smartest and fastest when I have the right tools at my disposal. Tools to help you uncover new keyword opportunities.

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The best free tools to upgrade your SEO.

Check out our list of the best free SEO tools that can boost your organic rankings on Google & Bing and can lead to immediate gains in your marketing today.

Free website seo checker